AD OF THE DAY: Wilco's Kotche's Faucet Song - Business Insider

In a really creative spot for Delta Faucet, Glenn Kotche, the drummer of the alt-rock group Wilco, performs a Motown classic entirely on automatic touch faucets.

Kotche stands surrounded by a contraption of faucets and other kitchen pieces. He kicks off a cool beat using a toothbrush, running water, and some copper pots.

Deftly maneuvering his way around the faucets, Kotche uses running water to string together a familiar melody ? the chorus of the Four Tops' 1966 hit "Reach Out (I'll Be There)."

Kotche helped to arrange this version of the song. Watch and see how faucets just got hip:

Source: http://www.businessinsider.com/ad-of-the-day-wilcos-kotches-faucet-song-2013-5

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